Le Véritable Cherbourg is becoming Le Parapluie de Cherbourg and adopting a new visual identity. The Cherbourg-based company continues its development and is giving new impetus to the famous Cherbourg Umbrella.

With a visionary spirit and boundless energy, Charles Yvon, who has led the company since 2018, is brimming with ideas to develop the brand. Le Véritable Cherbourg boasts a track record that rivals the biggest names in the industry: the brand is expanding in France and internationally with around one hundred retailers . Le Parapluie de Cherbourg Antibourrasque model was presented at the Grande Exposition du Fait en France (Great Exhibition of Made in France Products) at the Élysée.

In the midst of its growth, the company is taking a new turn: in March 2020, Le Véritable Cherbourg became Le Parapluie de Cherbourg. Still driven by its core values ​​of excellence and innovation, the company is taking flight once again.